The Marketing Team is holding an open Newshub training for all staff on September 14 from 10 to 11 am in 213 Ellis Library. If you are interested in learning how to use WordPress to create a Newshub post, an engaging email or an online newsletter, you are welcome to attend the training. We will also discuss resources for writing blog posts and how to create the best content. We hope to see you there.
The Marketing Team has created a marketing calendar that consists of regularly occurring events throughout the year that we want to keep in mind for marketing purposes. These include local events (e.g. True/False), national month/day observances (e.g. Human Rights Day), and some library specific events (e.g. Open Access Week). We can market library resources/services/events during these times to have more impact.
The 2018-2019 Marketing Calendar is now available on the staff web page. Please contact Shannon Cary at firstname.lastname@example.org if you have suggestions for the calendar.
Check out the Mizzou home page – Cost Savings: Faculty use OER to reduce cost for students.
Picture of Grace included!
(Thanks to Kate Anderson for sharing these links.)
The Newshub Guide has been recently updated: https://libraryguides.missouri.edu/NewsHub
It is for all library employees and newshub reporters. If you are not a newshub reporter, it gives you background on what the newshub can do for you, how to help your newshub reporter with creating content, your part in the Cycles of Success, and gives a list of all the newshub reporters.
There is a link for this guide on the staff webpage.
If you have any questions, send them our way.
-The Marketing Team (Grace Atkins, Shannon Cary, Kelli Hansen, and Taira Meadowcroft)
We are looking for volunteers to help create content for the Mizzou Libraries Instagram: https://www.instagram.com/mizzou.libraries/ .
What would you need to do as an Instagram creator? Good question.
Don’t want to be a content creator, but still want to submit pictures? Great! Send your pictures to me.
We are also looking for pictures of you on vacation this summer. Send me fun pictures of places you visit, cool things you did, and even your staycation pictures. They don’t have to be pictures of you visiting another library, but those are also appreciated. You can take a look at other #LibrariansOnVacation for ideas: https://www.instagram.com/explore/tags/librariansonvacation/
Let me know if you have any questions. Thanks!
Check out the latest Mizzou Made story from the Libraries: Asking the Right Questions Pays Off
As part of National Library Week, we gave out ALA coloring books to people who commented on social media about why they like the Libraries. Here are some of those comments: