Members: Kelli Hansen, Kim Moeller, Bryce McDonald, Kate Anderson, Taira Meadowcroft, Eric Cusick, Wendy Batson, Shannon Cary
- Discussed development of a social media strategy for MU Libraries.
- Discussed how the Social Media Team can work with Student Fee Group on campaign. Need to get more clarification from Matt since this is primarily going to be a student-run campaign.
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Identifed needs: tools, resources, and training
- Content and schedule creation
- Money to promote?
- Involve web communications team for University
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Instagram for centennial – suggestion of English intern
- Hashtag for MU Libraries Centennial?
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Looked at some examples of strategy templates and policy documents.
- Use of email signatures, receipts, etc for marketing social media pages
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Box Folder created by Kelli
- Posting schedule – Special Collections example
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Various strategy templates
- Determine which pieces are the most useful
- Auditing different accounts – Assessment Committee?
- What goals, how to meet, how to assess
- Mission statement for different platform
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Action items and goals for our next meeting.
- Run social media platforms through followerwonk (Kate + others?)
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Think about how to include other libraries, or help them manage in collaboration with social media team for uniform social media presence
- Distribution list with on representative from each library (Bryce)
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Look through Box templates to start creating our social media strategy
- Set in place by beginning of the semester