Please let me know if you would like to attend the following ALA online workshop. I will register at the group rate if enough people are interested.
Thanks,
Shannon
A More Effective Social Media Presence: Strategic Planning and Project Management
A Workshop with Sarah Steiner and Cliff Landis
A 90-Minute Workshop on September 12, 2012 at 1:30pm (Central)
Building a presence for your library on sites like Facebook, Twitter and LinkedIn is a great idea, but how do you ensure that you’re doing so in a strategic way that maximizes the benefit to your library and effectively organizes staff time and responsibility? In this workshop, Sarah Steiner and Cliff Landis will show you how to design and implement a social media plan that meets the needs of your patrons and also fits the capacity of your staff. With guidance for assessing your library users’ needs and getting stakeholders on board, you’ll be able to build a strategy from the ground up. You’ll also learn how to manage projects effectively and keep your plan flexible so your library can keep up with the constantly changing social media landscape.
Sarah Steiner is the Social Work and Virtual Services Librarian at Georgia State University Library in Atlanta.
Cliff Landis is Technology Librarian at Valdosta State University’s Odum Library in Valdosta, Georgia.